• Media Campaigns
    for
    Social Impact

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  • Case Study:

    Aspen Skiing Company Climate Initiatives

    Ripple is working with Aspen Skiing Co. to elevate the profile of their incredible sustainability work. A report we wrote and released on their behalf was covered by CNN, Washington Post, Newsweek, Sustainable Brands, Environmental Leader, Colorado Public Radio and more.

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  • #RAKWeek #Pledge2BeKind

    Random Acts of Kindness Goes Viral

    This campaign was the top trending story on Twitter with 170,000 tweets in one day!

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    Random Acts of Kindness Goes Viral
  • Case Study:

    Toxic Toys

    This campaign we ran with The Ecology Center ignited a media firestorm and led to a change in federal chemicals policy.

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  • CASE STUDY:

    Serving While Sick

    Katie Couric joined the New York Times, Washington Post and many others in featuring this first-of-its-kind report.

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  • Ripple's 10th Anniversary Report!

    It's more than 140 characters, but it's worth it.

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    Ripple's 10th Anniversary Report!
  • Ripple CSR

    Helping to promote your brand's social mission or CSR initiative.

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  • CASE STUDY:

    Greenpeace Likes Facebook

    Facebook and Greenpeace made international headlines after announcing a new green energy initiative publicized by Ripple.

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    Greenpeace Likes Facebook
  • CASE STUDY:

    BPA on U.S. Currency

    Ripple generated massive media coverage for this report including hundreds of TV stories and a FRONT PAGE story in the San Francisco Chronicle.

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  • CASE STUDY:

    Communities In Schools

    Ripple teamed up with Academy Award-winning filmmaker Errol Morris and Communities In Schools on a campaign to raise awareness about why kids drop out of school.

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  • CASE STUDY:

    Higher Education & Social Change

    Ripple developed story ideas based on IFP’s goals, inspiring alumni, and country priorities.

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    Higher Education & Social Change

Why Ripple?

Ripple Strategies is a full-service communications agency that designs and implements media campaigns to accelerate positive social change.

Our proven creative strategies consistently deliver your key messages to your target audiences.

What We Do

We develop media campaigns that force target audiences to pay attention by skillfully applying PR, content and cause marketing strategies. We take advantage of the myriad of tools and platforms available today to raise public awareness, drive engagements and motivate people to take action.

Who We Are

We are a team of communications experts who understand how the media can be used as a tool for social change. We have conceptualized, strategized and executed dozens of high profile campaigns that have led to changes in consumer awareness, corporate behavior and legislation.

Recent Social Change Campaigns

Breast Cancer Prevention

Ripple was approached by Breast Cancer Prevention Partners (BCPP) to raise awareness about a toxic chemical used to make IV bags and tubing used in hospitals nationwide, despite known links to breast, liver, lung, and testicular cancers. The chemical, DEHP, leaches out of the plastic into medication and other fluids being infused into the bloodstream of patients.

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Fossil Free Japan

Ripple had the honor of working with Fossil Free Japan, an international coalition of civil society organizations working to end Japan’s overseas finance for fossil fuels.When the former Japanese Prime Minister visited the United States we used the opportunity to write and publish this high-profile op-ed in Newsweek on behalf of the coalition.

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Technology for the Climate

SkyTruth is a nonprofit conservation technology organization that uses AI, satellite imagery and other global data to make invisible environmental problems not only visible, but actionable. Ripple helped SkyTruth launchCerulean, the first free, publicly available platform that tracks oil spills in the ocean and their potential sources, leaving polluters nowhere to hide.

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Ending Violence Against Women & Girls

Violence against women and girls has grown exponentially in the wake of COVID-19, in what some have called a shadow pandemic. Ripple is working with an incredible group of women's rights activists from around the world calling for a global treaty to tackle this issue.

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Aspen Skiing Company Climate Initiatives

Ripple is working with Aspen Skiing Co. to elevate the profile of their incredible sustainability work. A report we wrote and released on their behalf was covered by CNN, Washington Post, Newsweek, Sustainable Brands, Environmental Leader, Colorado Public Radio and more.

Read More

New Affordable Housing Partnership

Lack of affordable housing is an urgent problem in our nation. As tens of millions of people face eviction, Ripple is proud to have promoted a new partnership to assist low-income families and communities of color who are being disproportionately impacted by the current affordable housing crisis.

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How to Find Your Corporate Purpose

Ripple client Give To Get helps companies define and act on their unique social purpose. They normally work behind-the-scenes, but hired us to elevate their public profile. We identified “hot topics” on their behalf, and then ghost-wrote and placed several articles under their CEO’s byline.

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Sustainable Electronics

TCO Certified is the world’s most comprehensive sustainability certification for IT products, helping companies reduce risk and take steps toward social and environmental responsibility. They often work behind-the-scenes, but hired Ripple to promote their expertise via thought leadership.

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Victory for the Future of Public Lands

Ripple worked for many years with Hispanics Enjoying Camping, Hunting and the Outdoors (HECHO) on urging federal legislators to permanently authorize the Land & Water Conservation Fund (LWCF) - America’s most important program for protecting parks, wildlife refuges, and recreation areas for over 50 years.

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Joan Dassin

Executive Director / Ford Foundation IFP

"At a time when media coverage focuses mostly on conflict and violence, Ripple used their contacts effectively to help IFP spread its positive message about linking higher education and social change. Working closely and effectively with our communications teams, Ripple was able to synthesize a lot of information into clear and appealing press materials. They were great collaborators and helped us set and reach achievable goals for press coverage. Working with Ripple Strategies gave a terrific boost to our media outreach and coverage."

John Horning

Executive Director / WildEarth Guardians

"I appreciate all the help and guidance you’ve provided to us. Our organizational profile and the work of our Climate & Energy program are much higher as a result of your engagement. Thank you."

Margie Kelly

Media Relations Director / Campaign for Safe Cosmetics

"Ripple is the best PR firm around! They really helped put the issue of toxic chemicals on the map. Ripple constantly came up with new ideas and creative ways to generate press, while successfully managing the politics of a coalition with nearly 300 groups. They work really hard and don’t stop until they get the results they are looking for."

Ethan Nadelmann

Former Executive Director / Drug Policy Alliance

"I have known the founders of Ripple Strategies for a long time, and they continue to surprise and impress me with their ability to raise public awareness about important issues."

Andrew Behar

CEO / As You Sow

"Ripple was very easy to work with and coordinated seamlessly with our internal communications staff. They created synergies with us to achieve results far beyond our expectations. Their media strategy complimented our organizational goals and added tremendous momentum to our efforts. We are looking forward to working with them again!"

Jeanne Rizzo

Former President & CEO / Breast Cancer Fund

"Thank you to Ripple for generating a media blitz about our study on BPA in food packaging. We were thrilled to be on the front page of the San Francisco Chronicle and on ABC World News with Diane Sawyer. Their team skillfully coordinated multiple stakeholders, helped create excellent background materials and reached out to their long-time press contacts. We are so grateful for the amazing work!"

Shana Ortman

former U.S. Coordinator / International Campaign for Justice in Bhopal

"Ripple publicized the 20th and 25th anniversaries of the Bhopal chemical disaster, which both received massive amounts of national and international media attention. We are so grateful to them for helping us keep this issue in public awareness."

Jeff Gearhart

Research Director / Ecology Center

"Thanks to Ripple Strategies we’ve had over 30 million page views at HealthyStuff.org! They have conducted more than 10 media campaigns on our behalf and each one is more successful than the last."

Saru Jayaraman

Executive Director / Restaurant Opportunities Centers United

"Ripple Strategies was tremendously successful in helping us place stories in prominent media outlets such as the Washington Post, CBS Evening News, and many more. They helped us develop a media strategy and then successfully implemented it, with significant impact!"

Jim Turner

Chairman of the Board / Citizens For Health

"Ripple Strategies provides powerful communications support for our public and consumer interest campaigns. They offer informed dialogue with constituencies and bring a deep personal commitment to the work they promote."

Michael Shellenberger

President / Environmental Progress

"Ripple brings passion, hard work, and acumen to everything they do — you want them on your team."

Beverly Thorpe

International Director / Clean Production Action

"Clean Production Action has hired Ripple several times to update our materials and release new reports. They are an energetic and positive addition to our team. We always enjoy working with them and are consistently pleased with their results."

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